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Survey Methodology

The survey was conducted online by IDG Research on behalf of Lookout between March 4 and March 20, 2014. The survey was fielded to respondents in the U.S., U.K., France, and Germany who reported owning a smartphone. Quotas were set to ensure that approximately 500 respondents (2,403 complete responses) from each country had their smartphones stolen at some point, while another 100 respondents from each country were allowed to complete the survey despite never having their smartphone stolen. How smartphones are stolen: •44% were stolen because the owner left the phone behind in a public setting •14% were stolen from a car or house that was burglarized •11% were stolen off the victim’s person: out of their hands, pockets, purses, or bags Where phones are stolen: •16% in a restaurant •11% at bar/nightclub •11% at work •6% on public transportation •5% on the street When phones are stolen: •40% between 12 p.m. and 5 p.m. •29% between 6 p.m. and 9 p.m. •18% between 10 p.m and 5 a.m. Consequences of phone theft: •47% report a time/productivity loss •10% report loss of confidential company data •9% had their identity stolen •12% experienced fraudulent charges on their account Willingness to pay: •Excluding the cost of the physical device itself, 50% of phone theft victims would be somewhat likely to extremely likely to pay $500 to retrieve their stolen phone’s data, including all photos, videos, music, apps, and private information •1 in 3 victims would be somewhat likely to extremely likely to pay $1,000 for the data on their phone People turn to vigilantism: •68% of phone theft victims are willing to put themselves in some amount of danger to retrieve a stolen device and the personal information on it. Highlights The FCC reports that upwards of 40 percent of theft in major U.S. cities involves cell phones, and Lookout’s survey found that just over 1 in 10 smartphone owners have been victims of phone theft. But when, where, and how do smartphone thefts happen? We set out to answer this question and connect the dots to determine the common denominators of a phone theft occurrence. As it turns out, Americans are forgetful people. The majority of phone theft victims, approximately 44 percent, experienced a theft because they accidentally left their phone behind in a public setting where it was later snatched up by a thief. Traveling to Europe? Your inklings to keep your phone tucked away are warranted. Europeans are more likely to be victims of pickpocketing than Americans (roughly 28% in Europe versus 11% in the U.S.) Like an Annoying Brother, Phone Theft Just Won’t Go Away Urbanites may be surprised to learn that the bus or subway is not the most common place for phone theft. Sixteen percent of phones are stolen in restaurants, and chances are it was an iPhone (39%) or Android device (37%) - the most attractive handsets for thieves.


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